The price a car is first advertised at by the dealer, prior to any discounts or negotiations.
In the UK, the term "List Price" refers to the original or recommended retail price of a car set by the manufacturer. It represents the cost of the vehicle before any negotiations or discounts. The List Price is typically displayed on the car's window sticker or in promotional materials.
It serves as a starting point for negotiations and is used as a reference when determining the vehicle's value for various purposes, such as calculating road tax, insurance premiums, or company car benefit-in-kind taxation.
As UK drivers, it's important to be aware of the List Price when purchasing a car, as it can influence the overall cost and financial considerations associated with owning a vehicle.